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Privacy Policy

Last updated: 15 October 2026

This Privacy Policy explains how Realpoint Property collects, uses, stores and shares personal information when you use realpointproperty.com, contact us, submit an enquiry, create an account, advertise a property or purchase one of our services.

Realpoint Property is operated by JRE Marketing Ltd, company number 17115745, with its registered office at Shadwell House, 65 Lower Green Road, Tunbridge Wells, Kent, England, TN4 8TW.

For the purposes of UK data protection law, JRE Marketing Ltd is the data controller for personal information processed through Realpoint Property unless stated otherwise.

1. Information We Collect

The personal information we collect depends on how you use Realpoint Property.

This may include:

  • Your name

  • Email address

  • Telephone number

  • Postal or business address

  • Account login information

  • Property enquiry details

  • Property listing information

  • Estate agency or business information

  • Billing and transaction information

  • Marketing preferences

  • Communications you send to us

  • IP address and device information

  • Browser and website usage information

  • Website usage statistics (collected without cookies)

Where you advertise properties or services with Realpoint Property, we may also collect information about your business, agency, professional registration and property portfolio.

2. Property Enquiries

When you submit an enquiry about a property, we collect the information you enter into the enquiry form.

This may include your name, email address, telephone number and message.

The purpose of the enquiry form is to connect you with the estate agent, private seller or other advertiser responsible for the property.

Your enquiry information will therefore normally be shared with that advertiser so they can respond to you.

Once your information has been passed to an independent estate agent, seller or advertiser, that organisation or individual may become a separate data controller for its subsequent use of your information.

You should review their privacy information if you have questions about how they use your data.

3. Accounts and Advertiser Information

If you create an account with Realpoint Property, we may collect information required to create and administer that account.

This may include:

  • Name

  • Email address

  • Telephone number

  • Agency or business name

  • Business address

  • Property listings

  • Profile information

  • Login information

  • Subscription or package information

  • Enquiry history

  • Account activity

We use this information to provide and administer the services you request.

4. Estate Agent and Service Provider Verification

Where we offer a VERIFIED badge or other verification process, we may collect and review information relating to a business or professional registration.

This may include:

  • Business name

  • Registration details

  • Professional details

  • Contact information

  • Publicly available business information

We use this information to assess eligibility for the relevant verification status and to help maintain the quality of our directories.

5. Private Sellers

Private sellers advertising property through Realpoint Property may provide:

  • Contact details

  • Property details

  • Photographs

  • Ownership-related information where required

  • Billing information

  • Communications relating to their listing

We use this information to create, administer and promote the property listing and to provide the service purchased by the seller.

6. Payments

Payments for paid listings, subscriptions, advertising packages and other services are processed through Stripe, our third-party payment provider.

When you make a payment, Stripe may collect and process information such as:

  • Your name

  • Billing address

  • Email address

  • Payment card or other payment-method details

  • Transaction information

  • Fraud-prevention and security information

Realpoint Property does not normally receive or store your full payment-card details. These are handled directly by Stripe.

We may receive limited payment information from Stripe, such as the transaction reference, payment status, amount paid, billing details and subscription information, so that we can administer your account and services.

Stripe processes personal information under its own privacy policy and may process information outside the United Kingdom using appropriate legal safeguards.

7. How We Use Personal Information

We may use personal information to:

  • Operate and maintain Realpoint Property

  • Create and manage user accounts

  • Publish property and business listings

  • Send property enquiries to the relevant advertiser

  • Provide paid advertising and listing services

  • Process and administer payments

  • Respond to enquiries and support requests

  • Verify estate agents or service providers

  • Communicate with customers about their accounts

  • Provide newsletters or marketing where permitted

  • Improve website performance and functionality

  • Understand how visitors use the website

  • Prevent fraud, misuse and security incidents

  • Maintain business and accounting records

  • Comply with legal and regulatory requirements

  • Establish, exercise or defend legal claims

8. Our Lawful Bases for Processing

Under UK data protection law, we must have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Contract

Where processing is necessary to provide a service you have requested or to take steps before entering into a contract with you.

For example, this may apply when you purchase an advertising package or create a paid listing.

Legitimate Interests

We may process information where necessary for our legitimate business interests, provided those interests are not overridden by your rights.

These interests may include:

  • Operating and improving the website

  • Managing customer relationships

  • Preventing fraud and abuse

  • Providing customer support

  • Maintaining records

  • Promoting our services to existing business customers where permitted

Consent

We may rely on consent where required, including for certain marketing communications and non-essential cookies.

Where processing is based on consent, you may withdraw that consent at any time.

Legal Obligation

We may process personal information where necessary to comply with legal, regulatory, tax or accounting obligations.

9. Marketing Communications

We may send marketing emails where you have given consent or where another lawful basis permits us to do so.

Marketing communications may include information about:

  • Property listings

  • Realpoint Property services

  • Advertising packages

  • Newsletters

  • Property-related content

  • Offers or updates relevant to our services

You can unsubscribe from marketing emails at any time using the unsubscribe link in the message or by contacting us.

Unsubscribing from marketing does not prevent us from sending necessary service communications relating to your account, subscription, payment or enquiry.

10. Cookies and Website Statistics

Realpoint Property only uses cookies and similar technologies that are strictly necessary for the website to work. We do not use advertising, marketing or third-party analytics cookies, so we do not ask for cookie consent.

Strictly necessary cookies are only used in these situations:

  • Account login: if you log in to an agent, advertiser or seller account, WordPress sets session cookies (their names begin with “wordpress_”) that keep you signed in. They are removed when you log out or when the session expires.

  • Security and spam protection: our enquiry and contact forms use Cloudflare Turnstile to check that a form is being sent by a person and not by an automated program. Cloudflare processes technical information, such as your IP address and browser details, for this purpose.

  • Payments: when you pay for a listing, subscription or package, our payment provider Stripe may set cookies on the payment pages to process the payment and prevent fraud.

Your browser may also store small technical settings used to display the website (for example, in local storage). These do not contain personal information.

Website statistics: to understand which properties are of interest, we record statistics when a property page is viewed. These include the page viewed, the date and time, the referring website, the type of device and browser, your browser language, your IP address and an approximate location (country and city). The approximate location is obtained by sending your IP address to an IP-location service. This is done without cookies, is used only for statistics and the running of the website, and is based on our legitimate interests (see section 8).

Maps: property maps use map images from OpenStreetMap. To display them, your browser connects to OpenStreetMap’s servers, which receive your IP address. No cookies are set.

Managing cookies: you can delete or block cookies in your browser settings. If you block login cookies, you will not be able to sign in to an account.

If we introduce any non-essential cookies or similar technologies in future, we will ask for your consent before they are used and update this policy.

11. Who We Share Information With

We may share personal information where necessary with:

Estate Agents, Sellers and Advertisers

When you make an enquiry about a property, your enquiry information is shared with the relevant advertiser.

Service Providers

We may use third-party suppliers to help operate Realpoint Property, including providers of:

  • Website hosting

  • Cloud infrastructure

  • Email delivery

  • Customer relationship management

  • Analytics

  • Security

  • Payment processing

  • Website development and maintenance

  • Marketing platforms

  • Data storage and backup

  • Artificial intelligence (AI) services

These providers may process information on our behalf where necessary to provide their services.

Professional Advisers

We may share information with accountants, solicitors, insurers and other professional advisers where reasonably necessary.

Authorities

We may disclose information where required by law or where reasonably necessary to prevent fraud, investigate illegal activity or protect our legal rights.

We do not sell personal information to advertisers.

AI Property Search

Our AI search box (“Describe your ideal home in Italy”) uses an artificial intelligence (AI) service from Anthropic to turn the text you type into search filters, such as region, property type, price and features. Only your search text is sent: we remove email addresses and phone numbers first, and we never send your name, IP address or other details about you. Anthropic processes the text on our behalf only to provide this service and does not use it to train its AI models. The properties you see always come from our own listings.

We keep the search text, its language, the filters used and the number of results for up to 13 months to improve the search. If you then send an enquiry from the same browser tab, we may link it to your search using a random session code kept in your browser’s session storage (not a cookie), which is deleted when you close the tab.

To protect the service from misuse, we limit the number of searches using a short-lived anonymous code made from your IP address. It is not stored with your searches and expires within 24 hours. We process this information on the basis of our legitimate interests in providing a useful property search and improving our website.

12. International Data Transfers

Some of the organisations providing technology, hosting, email, analytics, payment processing or other services to us may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure that an appropriate legal mechanism or safeguard is used where required.

This may include transfers to countries recognised as providing adequate protection or the use of approved contractual safeguards.

You may contact us if you would like further information about safeguards relating to a particular transfer.

13. How Long We Keep Personal Information

We do not keep personal information indefinitely.

Retention periods depend on the type of information and why it was collected.

For example:

  • Account information may be retained while an account remains active and for an appropriate period afterwards.

  • Property enquiry records may be retained for customer support, security and record-keeping purposes.

  • Payment and accounting information may be retained for the periods required by tax and accounting law.

  • Marketing information may be retained until consent is withdrawn or the information is no longer required.

  • Verification information may be retained while verification remains relevant and for a reasonable period afterwards.

  • Security records may be retained where necessary to investigate misuse or protect the website.

  • AI search records (search text, filters and number of results) are kept for up to 13 months.

We may retain some information for longer where required by law, to resolve disputes or to establish, exercise or defend legal claims.

Where we do not use a fixed retention period, we consider factors including the purpose for which the information was collected, legal requirements, risk, account status and whether the information remains necessary.

14. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you rights including:

  • The right to be informed about how your information is used

  • The right to request access to your personal information

  • The right to request correction of inaccurate information

  • The right to request deletion of personal information in certain circumstances

  • The right to request restriction of processing

  • The right to object to certain processing

  • The right to data portability in certain circumstances

  • Rights relating to certain automated decision-making

  • The right to withdraw consent where consent is the lawful basis for processing

These rights are not absolute and may depend on the circumstances and lawful basis involved.

To exercise a data protection right, contact us at:

info@realpointproperty.com

We may need to verify your identity before completing a request.

Subject access requests are normally free. A reasonable administrative fee may be charged only in limited circumstances permitted by law, such as where a request is manifestly unfounded or excessive or where further copies are requested.

15. Right to Object

You have the right to object to processing based on legitimate interests in certain circumstances.

You also have the right to object at any time to the use of your personal information for direct marketing.

If you object to direct marketing, we will stop using your personal information for that purpose.

16. Security

We use reasonable technical and organisational measures designed to protect personal information against:

  • Unauthorised access

  • Accidental loss

  • Misuse

  • Disclosure

  • Alteration

  • Destruction

However, no internet-based service can guarantee complete security.

You are responsible for keeping your account password confidential and should contact us if you believe your account has been compromised.

17. Third-Party Websites

Realpoint Property contains links to third-party websites, including estate agents, property businesses, social media platforms and other external services.

Those websites operate independently from us and may have their own privacy policies.

We are not responsible for the privacy practices of third-party websites.

18. Social Media

Realpoint Property operates pages and groups on third-party social media platforms.

If you interact with us through those platforms, the social media provider may process information about you under its own privacy policy.

Information you post publicly within social media groups may be visible to other users.

19. Children

Realpoint Property is primarily intended for adults interested in property and related services.

We do not knowingly seek to collect personal information from children for the purpose of providing property advertising or transactional services.

If you believe that a child has provided personal information to us inappropriately, please contact us.

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, business practices or legal requirements.

The latest version will be published on this page and the date at the top of the policy will be updated.

21. Complaints

If you have concerns about how we use your personal information, please contact us first so we can try to resolve the matter.

You also have the right to complain to the UK Information Commissioner’s Office.

Information about making a complaint is available from the Information Commissioner’s Office.

22. Contact Us

Realpoint Property is operated by:

JRE Marketing Ltd
Company number: 17115745
Registered office: Shadwell House, 65 Lower Green Road, Tunbridge Wells, Kent, England, TN4 8TW

For privacy and data protection enquiries:

Email: info@realpointproperty.com

For property-specific enquiries, please use the contact form on the relevant property listing so your enquiry can be sent to the appropriate estate agent, seller or advertiser.